Health is Human. Navigation Matters.
Advocacy you can trust, insights you can use and direction that makes healthcare easier to navigate.
Anokai Advisory
Anokai is a niche health strategy and advisory agency that helps individuals and organisations navigate the complexity of the healthcare system with greater clarity and confidence.
We focus on strengthening the front door to health, improving how decisions are framed, pathways are navigated, and partnerships are designed so people can engage earlier, more effectively, and with better outcomes.
The Problem We’re Solving…
Health is human, but navigating it has become unnecessarily complex.
People and organisations are left to make important decisions in a health system that is fragmented, overwhelming and crowded with competing information. Without trusted guidance, confidence erodes, decisions become harder and reactive.
Anokai Advisory exists to change that.
We bridge the gap, helping to navigate preventative health and the broader healthcare landscape with greater clarity, confidence and purpose. Through advocacy, insight and strategic direction, we empower individuals to make more informed decisions and advise organisations to recognise health as a strategic asset that builds trust, engagement and long term customer value.
Because when direction is clear, decisions become easier and better health becomes possible.
Our focus
Our focus
Shining a Light on Women’s Health
Our focus is to change how women navigate health, because it shouldn’t be a guessing game.
We are redefining the preventative healthcare journey by giving women the clarity, confidence, and support they need to understand where they are now and chart a clearer path forward. By shining a light on decision points that are often overlooked or misunderstood, we help women engage earlier, ask better questions and move forward with confidence.
Too many women are falling through the cracks of a system not designed for them. We exist to change that, turning complexity into clear, evidence-led pathways that empower women to make informed decisions and advocate for themselves with purpose and agency.
For Individuals
CLEAR STEPS. SMARTER DECISIONS. CONFIDENT HEALTH.
We help individuals navigate their preventative health with clarity and confidence, turning the overwhelming ‘health pile’ into a personalised plan. Through a concierge session, you can explore your options, understand your priorities and leave with actionable next steps. So that you feel in control, supported and ready to make confidence health decisions.
What We Do
For Organisations
INTELLIGENT INSIGHT. ADVOCACY. STRATEGIC DIRECTION.
We partner with organisations to navigate complexity, reduce decision risk, and strengthen consumer trust, engagement, and long-term value. Through advisory, insight, and collaborative consultation, we help organisations design clearer pathways, make informed strategic decisions, and unlock the full potential of health as an asset.
Health Advocate Collective.
THE POWER IN KNOWING MORE
The Human Side of Health Strategy
Anokai Advisory exists to build connection, alignment and clearer horizons. Because without guidance, even the most capable people can lose direction in a system that feels fragmented, rushed and difficult to know where to begin.
I learned this first hand. Not just as a health executive and public health professional, but through lived experience. I’ve seen how overwhelming it can feel, even for someone who understands the system.
If navigating preventative healthcare is complex for people like me, how does everyone else manage?
I believe health and wellbeing are assets worth protecting. And I founded Anokai to provide what’s missing - expert insight, stronger advocacy and clearer direction. So that individuals and organisations can make decisions with confidence and not left guessing.
Because like climbing a mountain, the journey becomes possible when the path is visible, the barriers are understood and we have a map that guides us to the summit.
Roslyn Johnson, Founder & Managing Director
“Health offerings often miss the mark, leaving real needs unmet. Bridging these gaps unlocks social, financial and commercial value”